The spread of disinformation, misinformation, and fake news has increased due to the widespread use of social media. Recently, artificial intelligence (AI)-generated disinformation and deepfake have added new threats to society. Anyone who has little knowledge about technology can produce deepfake or fake contents and spread them online with the help of AI tools. As a result, the risk of publishing false information in the media has increased, which has triggered the importance of fact-checking. In this situation, the purpose of this study is to explore the fact-checking practices of media houses and the challenges to combating disinformation in Bangladesh. Using the qualitative research method and the in-depth interview, this study analysed the data obtained from senior journalists on fact-checking practices and the challenges for moving forward with this practice. The result of this study suggested that media organisations are not ready to combat disinformation and deepfake at this level. Official fact-checking activity is still untouched in the media industry of Bangladesh. Journalists have not witnessed any serious impact of AI-generated disinformation so far due to its early-stage development. But they think that advanced technical support, standard education, training, and good governance will be needed to combat disinformation in the coming days, which is crucial for fair and objective journalism. This study explored some challenges related to fact-checking that will help authorities take action to overcome the challenges. Moreover, the study will open new windows for future media research.

Authors:
Kamruzzaman Kamrul, Birmingham City University, United Kingdom

About the Presenter(s)
Mr Kamruzzaman Kamruzzaman is a University Postgraduate Student at Birmingham City University in United Kingdom

See this presentation on the full schedule – Monday Schedule

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